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Our History

 

2018 - 2010

2018

Pursuit Boats officially joins the Malibu Boats family. Pursuit holds Rendezvous and Owner Appreciation Event in Bimini, Bahamas. The S 288 Sport is debuted to owners at the Pursuit Rendezvous. The latest addition to the popular sport series follows in the footsteps of the well-received S 328, S 368 and S 408. The DC 365 was awarded the Innovation Award in the Fishing Boat Walkaround/Center Console Category by the NMMA at the Miami International Boat Show. Pursuit was awarded the prestigious NMMA CSI award for the sixteenth year in a row. The South Florida Manufacturing Association recognizes Pursuit Boats as runner up for Manufacturer of the Year.

2017

Pursuit Boats debuts the S 328 at the Miami International Boat Show, expanding on their successful sport model line up. Pursuit Boats launches the S 368 in spring, carrying on the state-of-the-art luxury center console line preceded by the popular S 408 and S 328. Pursuit Boats debuts the all new DC 365 at the Fort Lauderdale International Boat Show, becoming the largest in the award-winning dual console family. A 14,000 foot plant expansion at Pursuit Boats completed in late fall, enabling a production increase of up to 50%. Pursuit was awarded the prestigious NMMA CSI award for the fifteenth year in a row.

2016

Pursuit Boats debuts the S 408 and DC 295 at the Miami International Boat Show. The S 408 is the flagship of a new luxury center console model category for the brand. The DC 295 expands the award-winning dual console line. The DC 235 is introduced at the Fort Lauderdale International Boat Show, becoming the entry level member of Pursuit’s dual console lineup. Pursuit was awarded the prestigious NMMA CSI award for the fourteenth year in a row.

2015

Pursuit announces the addition of an OS 325 to the Offshore lineup, destined to perform as well as the OS 315, an all-time Offshore favorite. The boat is scheduled to debut at the 2014 Fort Lauderdale International Boat Show. Boating Industry recognizes the SC 365i as a Top Product for 2014, view online Pursuit will introduce an all new C238 Center Console and a new OS355 Offshore at its worldwide dealer conference in Sarasota, Florida October 7th – 9th, 2015. Pursuit commits to introducing two additional new models during the second quarter of the 2015 calendar year. Pursuit receives final patents on the design aspects of the Integrated Outboard Technology, which contributes to the unique design of the SC365 Sport Yacht. Pursuit was awarded the prestigious NMMA CSI award for the thirteenth year in a row.

2014

Pursuit officially introduces the DC 325 in May 2014 and immediately receives accolades form dealers and industry professionals. The DC 325 quickly becomes a retail hit requiring an additional production numbers to meet market demands. Pursuit was awarded the prestigious NMMA CSI award for the twelfth year in a row.

2013

Pursuit introduces the SC 365i with patent pending Integrated Outboard Technology to their Domestic and International Dealer Organization during a world premiere event in Stuart, Florida. Following the successful introduction, the SC 365i was available for the marine media to sea trial and photograph. The world premiere was highlighted by a weekend long retail sales event available to all Pursuit dealers. Pursuit was awarded the prestigious NMMA CSI award for the eleventh year in a row. Pursuit announced the addition of the DC 325 to the Dual Console category of boats. Sure to be an award winning design in the Pursuit lineup for 2014.

2012

Pursuit introduces the C 260 during the 2012 Miami International Boat Show. A very stylish center console with a unique head entry and fishing features throughout. The infused hardtop and windshield designs setting new standards for construction in her category. Pursuit is awarded Boating Magazines Boat of the Year to the ST 310. This is two years in a row the company has received the prestigious award. Pursuit displays a pink-mermaid wrapped OS 315 in a joint effort to raise awareness for breast cancer research. Proceeds from the sale of any boat during the 2012 Miami International Boat Show are donated to specific research done by Dr. Ben Park, leading Doctor and Scientist, with the Sidney Kimmel Cancer Research Center Johns Hopkins. Pursuit announces its’ entry into the Sport Yacht market with a mid-thirty foot vessel powered exclusively by Yamaha Outboards. The first hull will be delivered in the early fall of 2012.

2011

Pursuit is awarded a BOATING Magazine’s Best of Class for its DC 265 during the 2011 Miami International Boat Show. Pursuit introduces ST 310 at the Miami International Boat Show. The sport tender model is the first in a new series of boats built specifically for use as a tender as well as everyday boating. Pursuit unveils the C 200 at the Miami International Boat Show, the first model in the new Inshore Series line. Pursuit markets the product as affordable, dependable, quality alternatives and will ultimately offer a C 180 and DC 235, delivering as 2012 models and debuting at the Ft. Lauderdale International Boat Show. Pursuit receives NMMA’s 2011 Marine Industry CSI Award for the ninth year in a row. The Marine Industry CSI Awards program honors participating manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve the customer. Award recipients achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past year. Pursuit Introduces two new Inshore Series models a DC 235 and C180 in the early fall of 2011. The complete Inshore Series is displayed during the 2011 Ft. Lauderdale International Boat Show. Pursuit perfects the flagship OS 385 and re-introduces the luxurious express during the 2011 Ft. Lauderdale International Boat Show. She features a new hardtop design, interior appointments with a fully enclosed stand-alone shower and construction enhancements.

2010

Pursuit introduces a brand new 26 Dual Console to its full line of luxury product. This is the first boat in a new series of dual console models raising the bar for this category in the marine marketplace.
2009 - 2000

2009

Pursuit introduces S 280 Sport at the Miami International Boat Show. This boat is the second in the Sport series of cruising / fishing center consoles. Pursuit offers factory refurbishing and upgrading program to all Pursuit owners. This program provides owners of older Pursuits to upgrade fabrics, cabinetry, wiring, electronics and more.

2008

Pursuit introduces the S 310 Sport, a center console cruiser/tender at the Annual Dealer Conference. Pursuit also unveils the C 340 Center Console and OS 335 Offshore powered with the new Yamaha twin 350 outboard engines at the Annual Dealer Conference. Team Pursuit, a competitive fishing team comprised of Pursuit captains and staff, is formed. They will fish out of the beefed up C 340 Center Console in two divisions of the Southern Kingfish Association (SKA) during the spring and summer in and around Florida. Pursuit introduces the OS 375 Offshore at the Palm Beach Boat Show. This new flagship of the fleet represents the largest outboard powered boat Pursuit has ever built and is powered with triple 350 hp Yamaha outboards. Pursuit announces five dealers achieving Flagship Dealer status. The Flagship Dealer Program builds on the Marine Industry Dealer Certification program instituted by the NMMA to help marine dealers achieve and maintain certain standards and practices for their dealerships in several different areas. The Pursuit program adds operational enhancements that help the dealers excel in overall customer satisfaction and profitability, and recognizes and rewards exceptional performance in the areas of dealership sales, marketing and service. Pursuit unveils OS 375 Offshore, redesigned C 280 Center Console and updated C 230 and C 310 Center Consoles during Annual Dealer Meeting in August. Pursuit holds first International Dealer Conference to coincide with the Genoa Boat Show in Santa Margherita, Italy and the international launch of the OS 375 Offshore, in October. Pursuit unveils new OS 345 Offshore during Fort Lauderdale International Boat Show in October. This model replaces best selling model OS 335 Offshore and offers many of the features found on the OS 375 Offshore.

2007

Pursuit introduces the LS 235 Denali and the C 310 Center Console during the Annual Dealer Conference. Introduction of the C 230 Center Console during the Miami International Boat Show. Pursuit receives the Boating Magazine 2006 Boat Of The Year Award for the LS 345 Drummond Runner during the Miami International Boat Show. Pursuit announces record sales at the 2007 Miami International Boat Show, declaring it one of the best boat shows ever. Pursuit announces the launch of the OS 315 Offshore for the summer of 2007. This model will incorporate new features such as a molded hardtop and windshield, updated upholstery and fabrics, bow thrusters and infused fiberglass stringer system. Leon and Dolores Slikkers are awarded honorary Doctors of Law titles from Andrews University for their dedication and commitment to improving the quality of life of those around them, their generous philanthropy and encouragement of others to serve their fellow man.

2006

Pursuit wins NMMA Innovation Award for the Drummond Sportfish “Anglers EdgeTM” bait prep center during the Miami International Boat Show. Pursuit wins two gold Addys and one silver Addy award for print advertising and it’s 2006 catalog for design and printing processes with design team FC Edge. Construction is completed at the Pursuit factory, the culmination begin the launch of the automated production and lamination lines. Leon Slikkers pushes the button on each line on April 4 and begins the automation process. All new areas are up and running, including the Design Center, new lamination areas and coating booths. Pursuit introduces the OS 285 Offshore, which replaces the 2870 Walkaround. This model was presold for months prior to going into production. Pursuit recognized by NMMA for CSI Excellence for 2006.

2005

Pursuit introduces 2570 Offshore model, which replaces 2470 Walkaround, during Miami International Boat Show. Pursuit begins expansion of their Fort Pierce, Florida facility, which will have additions totaling 60,000 square feet and include additions to the lamination building, engineering building, a test pool and new mill shop. Pursuit introduces the 3480 Drummond Island Runner at the Annual Dealer Conference, wowing dealers, vendors and press in attendance. Pursuit introduces the 3480 Drummond Island Sportfish during the Fort Lauderdale Boat Show, receiving critical acclaim. Pursuit recognized by NMMA for CSI Excellence for 2005.

2004

Pursuit introduces the 2670 Center Console during the Miami International Boat Show. Pursuit is recognized by the NMMA for CSI Excellence for the model year 2003. Pursuit introduces a 5/2/5 Warranty program for all 2005 model Pursuits. Pursuit introduces the 3480 Center Console in September 2004. Pursuit’s Annual Dealer Meeting is cancelled due to twin hurricanes Frances and Jeanne in September, 2004. Pursuit introduces 2570 Center Console at the Fort Lauderdale Boat Show. Pursuit recognized by NMMA for CSI Excellence for model year 2004.

2003

Pursuit unveils exciting new circle “P” logo with platinum finish. Pursuit introduces the 3100 Offshore as a new model for 2004. Pursuit introduces the 3370 Offshore with a dramatic entrance at the Annual Dealer Meeting.

2002

S2 Yachts implements a change in family leadership. Pursuit and Tiara both announce a dramatic, new zero-interest retail financing program in the fall of 2001 in response to the 9/11 terrorist attacks. Pursuit introduces the 2670 Denali LS at the Miami International Boat Show. Pursuit introduces the 2665 Denali LS at its annual Dealer Meeting.

2001

Pursuit purchases 32 acres of additional land, adjacent to the existing Fort Pierce facility, for future expansion. Pursuit introduces the 3070 Center Console at its annual Dealer Meeting in August. Pursuit introduces the 2670 Cuddy Console at the Fort Lauderdale Boat Show. Pursuit introduces the new 3800 Express during its annual Chairman’s Council meeting in May 2001. Pursuit introduces the brand new 3070 Express in July.

2000

New sales records achieved by Pursuit and Tiara. Pursuit was again presented Yamaha Motor Company’s Sales and Marketing Achievement Award in May, for the fourth straight year. Pursuit continues to expand with the addition of 7,000 square feet in lamination, engineering, customer service and administration space.
1999 - 1990

1999

Pursuit introduces the 3070 Offshore Center Console at the Miami International Boat Show in February. Pursuit presented with Yamaha Motor Company’s Sales and Marketing Achievement Award in May. Continuous Improvement Program is implemented at Pursuit. S2 Yachts celebrates its 25th Anniversary with a reception for all employees. Total employment in all plants exceeds 1,000 persons.

1998

Pursuit introduces the 3000 Express at the Miami International Boat Show. Tiara opens a new yacht manufacturing facility in Swansboro, North Carolina, as announced during the Miami International Boat Show. Pursuit presented with Yamaha Motor Company’s Sales and Marketing Achievement Award in May. Pursuit introduces green hull color option for the 2270, 2470 and 2870 Center Console models, as well as the 3000 Offshore and 3400 Express in June. Redesigned decks for the Pursuit 2870 Walkaround and 2470 Walkaround are introduced in August. New sales records are achieved by both Pursuit and Tiara.

1997

Leon Slikkers is inducted into the Michigan Boating Hall of Fame. Pursuit 2870 Center Console is introduced in February. Pursuit completes a plant expansion of 50,000 square feet and moves into new offices – 7,500 square feet. Pursuit presented Yamaha Motor Company’s Sales and Marketing Achievement Award. Pursuit 2270 Kodiak and 2260 Denali are introduced in July. Pursuit and Tiara both achieve sales records during the 1997 model year.

1996

Leon Slikkers is named Entrepeneur of the Year in the manufacturing category for the state of Michigan. Pursuit introduces the 2800 Walkaround (I/B), 2870 (O/B) and 2800 (I/B) Offshore Center Console. During the Annual Dealer Meeting, new models are introduced: Pursuit 3400 Express, 2860 Denali and 2270 Center Console. Pursuit achieves another sales record. A major expansion of the Pursuit facility begins – 50,000 square feet in the plant and 7,500 square feet in the office.

1995

Pursuit 2470 Center Console and 2470 Walkaround are introduced at Annual Dealer Meeting. New Denali series is introduced at the New York Boat Show, featuring the Denali 2460 model. Pursuit 2870 Walkaround is introduced at the Miami International Boat Show. New sales records are established for both Tiara Yachts and Pursuit.

1994

S2 Yachts celebrates its 20th Anniversary with an Open House for all employees and their families. S2 Yachts selected as the winner of the manufacturing division of the MCI/Inc. Magazine’s National Award for Positive Customer Service. Pursuit 2600 Inboard Center Console is introduced at the Miami Boat Show. New sales record achieved for Pursuit division. Pursuit 3000 Offshore is unveiled to dealers during the annual Dealer Meeting held in July. Pursuit Offshore University holds its first annual dealer training session.

1993

S2 discontinues the Tiara Sportboat (Slickcraft) production, with the focus on the Tiara Yachts and Pursuit Fishing Boats product lines. New Pursuit models introduced are the 1950 Dual Console, 2150 Dual Console, 2150 Walkaround, 2355 Center Console, 2555 Center Console, 2555 Walkaround, 2855 Express and the 3100 Express. Pursuit starts Total Quality Management Program and Total Company Education Program based upon “Vision” statement.

1992

Pursuit 2650 Center Console introduced at annual Dealer Meeting. Pursuit 2665 Center Console named Boating Magazine’s 1992 Boat of the Year. Pursuit introduces the 1950 and 2150 Dual Console models. Early summer brings introduction of 2855 Express Fisherman to the Pursuit brand.

1991

Pursuit 1850 Center Console introduced at IMTEC.

1990

Pursuit introduces transom-bracket option for all models.
1989 - 1980

1989

S2 7.9 meter sailboat is re-introduced on a limited edition basis to be made available in 1990. Pursuit 3250 Open nears completion, with an introduction set for the January 1990 New York Boat Show. New sales records established in all three brand names. Employment totals reach 780 people.

1988

Expansion is made of corporate facilities, including doubling the engineering area, sportswear store, entrance and lobby area of the Holland, Michigan facility. New sales records established in all three brand names. Total employment reaches 650.

1987

Slickcraft product line is expanded to include five new models. S2 Sailboat production is ended. New sales records established in all three brand names and total employment exceeds 500 people.

1986

Key management team assembled for second generation of growth. Brand names reorganized to include separate dealer franchises for each product line – Tiara Yachts, Pursuit Fishing Boats, Slickcraft Sportboats and S2 Sailboats.

1984

Leon Slikkers becomes Chief Executive Officer of S2 Yachts. David Slikkers is named President. Construction is completed on a 200,000 square foot, two-level facility in Holland, Michigan; this brings the total square feet to nearly 500,000.

1983

S2 Yachts, Inc. purchases the Slickcraft brand name from AMF. A new plant is built in Fort Pierce, Florida with approximately 75,000 square feet to begin building Pursuit models.

1980

AMF produced last Slickcraft.
1979 - 1970

1978

Slikkers doubles the plant capacity and expands on all product lines – S2 Sailboats, Tiara power boats and adds Grand Slam performance sailboats.

1977

Pursuit series of fishing boats is introduced.

1974

Slikkers forms S2 Yachts, Inc. and begins manufacturing sailboats in a 72,000 square foot factory with 53 employees.

1973

Slikkers resigns as President of Slickcraft.
1969 - 1960

1969

Slickcraft is sold to AMF; Leon Slikkers is retained as President.

1966

Construction begins on a new Slickcraft plant on Brooks Avenue in Holland, Michigan.

1964

SS235, Slickcraft’s most successful boat becomes a forerunner in the trend toward trailerable, cuddy-cabin boats, as well as deep v-bottom boats.

1962

Slickcraft expands into an old skating rink on Washington Avenue.

1961

Slickcraft line expands to include 17’ boats; all wooden models are discontinued.
1959 - 1950

1956

Slikkers begins experimental work in fiberglass hull construction.

1955

In a bold move, Leon Slikkers leaves Chris Craft, sells his home and starts a small factory called Slickcraft on Washington Avenue in Holland, Michigan.

1954

Leon Slikkers registers the “Slickcraft” name.

1950

Leon Slikkers begins building 14’ runabouts in his garage after work.
1949 - 1940

1946

Leon Slikkers starts work at Chris Craft in the joiner department making cabin tops.