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Pursuit DC 306 Dual Console running shot.

Pursuit Boats Unveils the All-New DC 306 at the Miami International Boat Show

The Pursuit Boats booths were abuzz at the 2024 Miami International Boat Show. Their newest model, the DC 306 Dual Console, proved to be a big draw and was on display both in their in-water and convention center locations. The DC 306 is the latest addition to Pursuit’s innovative and awardwinning dual console family and builds on the reputation of one of its most popular boats, the DC 295. With an LOA of 31 feet 11 inches, the DC 306 incorporates the recognizable aesthetic and profile of the dual console lineup.

February - 28th

 

Photo of CSI Award

Pursuit Boats Awarded for Customer Satisfaction and Excellence in Marketing

Pursuit Boats announced it is again a recipient of the Marine Industry Customer Satisfaction Award for Excellence in Customer Satisfaction (CSI) by the National Marine Manufacturers Association (NMMA). The boat manufacturer is proud to have earned this recognition every year since the program’s inception in 2001. Winners were announced by the NMMA and acknowledged during the annual Industry Awards Breakfast at the 2024 Miami International Boat Show. In addition, Pursuit received accolades at the Neptune Awards for Marine Marketing Excellence by the Marine Marketers of America at a ceremony hosted during the boat show.

February - 19th

 

 

 

 

Pursuit offshore cabin boat cruises toward us.

Pursuit Boats to Debut the OS 405 Offshore at the Ft. Lauderdale Int’l Boat Show

The Pursuit Boats’ team is excited to debut their new Offshore model at the 2023 Ft. Lauderdale International Boat Show this October. The OS 405 builds upon the success of the popular Pursuit OS 385 which had a 12-year run being manufactured at the Pursuit factory in Ft. Pierce, FL.

September - 30th

 

Photo of Pursuit Top Dealers with awards

Pursuit Honors Top Dealers at Annual Conference

Pursuit Boats awarded their top domestic dealers, international dealers, and salespeople during their annual dealer conference, which was held this year at the Vinoy Resort in St. Petersburg, FL with the theme of Building for the Future Starts Today.

August - 29th

 

Photo of CSI Award

Pursuit Boats Awarded for Customer Satisfaction and Excellence in Marketing

Pursuit Boats is once again a recipient of the Marine Industry Customer Satisfaction Award for Excellence in Customer Satisfaction (CSI) by the National Marine Manufactures Association (NMMA). The boat manufacturer is proud to have earned this recognition every year since the program’s inception in 2001. Winners were announced by the NMMA and acknowledged during the annual Industry Awards Breakfast at the 2023 Miami International Boat Show. In addition, Pursuit received accolades at the Neptune awards for Marine Marketing Excellence by the Marine Marketers of America at a ceremony hosted during the boat show.

March - 3rd

 

 

 

 

Pursuit S 248 Center Console Sport running.

Pursuit Boats Debuts the S 248 Sport at the Ft. Lauderdale Int’l Boat Show

Pursuit Boats introduced the all-new S 248 at the 2022 Ft. Lauderdale International Boat Show this October adding yet another coveted model to the ever-popular, and ever-growing, Sport family. This featurefilled entry-level Pursuit is the definition of class-leading.

October - 2022

 

Photo of Pursuit workers out side of production plant.

Pursuit Boats Reaches 2 Million Hour Safety Milestone

Pursuit Boats, a manufacturer of luxury sport fishing and cruising boats, has hit a monumental milestone. On September 20, the company reached 2 million man hours worked without a lost time incident. This milestone was achieved over 565 days. The accomplishment is a testament to Pursuit’s commitment to the safety of its workforce and the company celebrated with an awards ceremony, catered BBQ luncheon, and Pursuit merchandise for each and every employee.

October - 20th

 

Photo of Pursuit Top Dealers with awards

Pursuit Honors Top Dealers at Annual Conference

Pursuit Boats awarded their top domestic dealers, international dealers, and salespeople during their Annual Dealer Conference, which was held this year in Tampa, FL.

August - 26th

 

A photo with a view of the starboard side of the Pursuit Boats OS 445 Offshore.

Pursuit Introduces Highly Anticipated OS 445 Offshore

Pursuit Boats introduces the all new OS 445, the longawaited flagship of their Offshore series. The largest Pursuit ever made to date made quite the entrance. She debuted at a media event and to dealers at Pursuit’s annual Dealer Conference in August and then she will make a splash at the Ft. Lauderdale International Boat Show in October.

August - 17th

 

Innovation awards photo of family on Pursuit

Pursuit Boats S 428 Wins Innovation Award

Pursuit Boats is proud to announce that the S 428 – flagship of the popular Sport family - was voted most Innovative product in the Center Console/Walkaround Fishing Boats category during the 2022 Discover Boating Miami International Boat Show. The NMMA and Boating Writers International (BWI) honored recipients with the 2022 Miami Innovation Awards, recognizing manufacturers and suppliers who bring new, innovative products for the boating industry to market.

February - 18th

 

Photo of CSI Award

Pursuit Boats Awarded for Customer Satisfaction by NMMA

Pursuit Boats is once again a recipient of the Marine Industry Customer Satisfaction Award for Excellence in Customer Satisfaction (CSI) by the National Marine Manufactures Association (NMMA). The boat manufacturer is proud to be a recipient of the award every year since the program’s inception in 2001. Winners were announced by the NMMA and acknowledged during the annual Industry Awards Breakfast at the 2022 Miami International Boat Show.

February - 17th

 

Photo of Pursuit employees winning 10,000 dollars

Pursuit Boats Awards Two $10,000 Checks To Employees In A Drawing

When Bruce Thompson, President of Pursuit Boats and Jack Springer, CEO of Malibu Boats Inc. (MBUU) announced last year that they would award two Pursuit employees $10,000 each, every six months, for having perfect attendance there was an audible gasp from Pursuit’s nearly 700 employees.

January - 26th

 

Inside of Pursuit factory

Pursuit Boats Reaches 1 Million Hour Safety Milestone

Pursuit Boats, a manufacturer of luxury sport fishing and cruising boats, has hit a monumental milestone. On December 15, 2021, the company reached 1 million man hours worked without a lost time incident. This milestone was achieved over 290 days. The accomplishment is a testament to Pursuit’s commitment to the safety of its workforce and the company celebrated with an awards ceremony, catered luncheon, and a four day long raffle of 40 high-end gifts awarded to an employee on the hour.

January - 5th

 

 

 

 

Action shot of people on Pursuit boat driving through water

Pursuit Boats Will Debut Highly Anticipated S 358 at FLIBS

Pursuit Boats prepares to debut their all new S 358 Sport at the 2021 Ft. Lauderdale International Boat Show this October. The S 358 joins the ever-growing Sport family which includes the S 268, S 378 and the boat builder’s new flagship the S 428, all of which were introduced over the past two years. Designed to be an eye catcher, the S 358 is Pursuit Boats’ first ever 35’ center console.

October - 4th

 

Photo of top Pursuit dealers

Pursuit Honors Top Dealers at Annual Conference

Pursuit Boats awarded their top domestic dealers, international dealers, and salespeople during their annual Dealer Conference in Charleston, South Carolina.

In addition to the Awards Ceremony, Pursuit hosted business updates, educational seminars, and sea trials on the all new S 358 Sport for principles and sales personal within their dealer network.

September - 3rd

 

Action shot of people on Pursuit boat driving through water

Pursuit Introduces the All New DC 246 to its Popular Dual Console Series

The award-winning Dual Console series that has been perfected by Pursuit Boats has expanded to include the new DC 246. She made her first public appearance this year at the Palm Beach International Boat Show where she turned heads of new and experienced boaters alike.

May - 26th

 

CSI Award

Pursuit Boats Awarded for Customer Satisfaction and Excellence in Marketing

Pursuit Boats is once again a recipient of the Marine Industry Customer Satisfaction Index (CSI) award for excellence in customer satisfaction by the National Marine Manufactures Association (NMMA). This will be 19 years in a row Pursuit has earned this recognition. In addition, Pursuit recently received two Neptune awards for Marine Marketing Excellence by the Marine Marketers of America.

March - 23rd

 

 

 

 

Action shot of people on Pursuit boat driving through water

Pursuit Unveils the Flagship of its Sport Line and the Largest Pursuit Ever Built – the S 428

Pursuit Boats’ popular Sport family of outboard center console boats has expanded to include the all new S 428. Pursuit introduced the new S 428 to marine media professionals and VIP attendees last weekend in Fort Pierce, FL. She will make her public debut at the 2020 Fort Lauderdale International Boat Show at the end of the month.

October - 22nd

 

Photo of Pursuit staff

Pursuit Boats Reaches 1 Million Hour Safety Milestone

Pursuit Boats, a manufacturer of luxury sport fishing and cruising boats, has hit a monumental milestone. On September 21, 2020 the company reached 1 million man hours worked without a lost time incident. This milestone was achieved over 446 days. The accomplishment is a testament to Pursuit’s commitment to the safety of its workforce and the company celebrated with an awards ceremony, BBQ lunch, and a four day long raffle of 40 high-end giveaways with 10 winners announced daily on the hour.

October - 1st

 

Pursuit factory

Pursuit Boats Expands Operations and Opens Second Plant on Ft. Pierce Campus

Pursuit Boats, a manufacturer of luxury sport fishing and cruising boats, has completed the first phase of its expansion and is now building boats out of its new 182,000 square foot state-of-the art facility. The new plant joins the company’s original 250,000 square foot facility in Ft. Pierce, FL. This increased manufacturing and support space will allow the company to continue to grow their local employment. The expansion has enabled Pursuit to increase production in order to meet growing market demands.

September - 28th

 

Pursuit Dealers holding award

Pursuit Honors 2020 Model Year Top Dealers

Times may be different, but Pursuit is still building quality boats and their dealers are still selling them. In September, Pursuit Boats announced their top domestic dealers, international dealer and salespeople for their 2020 model year.

September - 15th

 

Action shot of people on Pursuit boat driving through water

Pursuit Introduces All New S 378, Wins Award at the Miami International Boat Show

Pursuit Boats continues to expand its popular Sport Series line to include the all new S 378. The company debuted the S 378 to marine media professionals, dealers and boat show attendees during the 2020 Miami International Boat Show.

February - 19th

 

 

 

 

Photo of woman

New Marketing Manager Welcomed to the Pursuit Boats Team

Pursuit Boats, a luxury fishing and cruising boat manufacturer, is pleased to welcome Megan Foley Morris to the team in the role of Marketing Manager for the award-winning brand.

December - 2nd

 

Photo of Pursuit award ceremony

Pursuit Boat Dealer Earns Top Ranking on Boating Industry’s Top 100 List

Pursuit Boats is proud to announce that Quality Boats of Clearwater, one of the luxury boat manufacturer’s flagship dealers, has earned the number one ranking by Boating Industry magazine on its Top 100 dealers list, which was revealed at a black-tie gala earlier this week.

November - 27th

 

Photo of people shoveling dirt

Pursuit Boats Breaks Ground for New Expansion

Pursuit Boats, manufacturer of luxury sport fishing and cruising boats, broke ground today for the first phase of an expansion that will ultimately bring their campus footprint to 100 acres of land with 773,000 square feet of manufacturing and support space and increase their local employment to 600. The expansion will enable Pursuit to increase production in order to meet the growing m arket demands.

August - 29th

 

Photo of people holding awards

Pursuit Honors Top Dealer Awards at Annual Conference

Pursuit Boats awarded top domestic, international dealers and salespeople during their annual dealer conference in Tampa, Florida.

August - 20th

 

Black and white photo of woman

Pursuit Announces New Director of Marketing

Pursuit Boats, manufacturer of award-winning luxury fishing boats, is pleased to announce the promotion of Amy Gobel to the role of Director of Marketing for the brand.

May - 30th

 

Action shot of people on Pursuit boat driving through water

Pursuit Introduces All New DC 266 at the Miami International Boat Show

The award-winning Dual Console series that has been perfected by Pursuit is expanding to include the all new DC 266. Pursuit Boats introduced their new DC 266 to marine media professionals, dealers and boat show attendees during the 2019 Miami International Boat Show.

February - 19th

 

 

 

 

Photo of people holding awards at ceremony

Pursuit Honors Top Dealer Awards at Annual Conference

Pursuit Boats awarded top domestic, international dealers and salespeople during their annual dealer conference in Sarasota, Florida.

September - 26th

 

Action shot of people on Pursuit boat driving through water

Pursuit Boats Debuts Highly Anticipated S 288

Pursuit Boats debuted their all new S 288 in Bimini, Bahamas, to a group of owners at their annual Rendezvous and Customer Appreciation Event. The S 288 joins the Sport family that includes the exceedingly popular S 408, S 368 and S 328 models introduced over the last two years. Pursuit’s engineering teams have developed a winning formula and delivered an entirely new lineup of luxury center consoles in just 24 months.

July - 11st

 

Photo of factory

Pursuit Boats Honored by South Florida Manufacturing Association

Pursuit Boats was honored to receive Runner Up for Manufacturer of the Year by the South Florida Manufacturing Association. Each year SFMA celebrates business excellence by recognizing both individuals and companies demonstrating superior manufacturing techniques. Pursuit Boats was nominated by the St. Lucie County EDC and was among 83 nominees considered for an award in South Florida. Eighteen finalists were chosen in four categories.

March - 22nd

 

Action shot of people on Pursuit boat driving through water

Pursuit Boats Expands Dealer Network to Australia, New Zealand

Pursuit Boats is excited to announce it has appointed Marine Riley as its authorized dealer for Australia and New Zealand. Marine Riley supplies high-quality motor yachts, sailing yachts and top notch marine and water sport related merchandise from around the world, with a key focus on tenders, trips and toys. Offering support, consultancy, service and sales across Australia, New Zealand, Fiji, Tahiti and the Asia Pacific region, Marine Riley is fully equipped to support the sales and service of all Pursuit Boats product.

February - 22nd

 

Action shot of people on Pursuit boat driving through water

Pursuit Boats DC 365 Wins Innovation Award

Pursuit Boats continues to grow its award-winning Dual Console product line. The Boating Writers International judging team, in support of the NMMA, voted the all new DC 365 to be the most Innovative product in the Center Console/ Walkaround Fishing Boats category during the 2018 Progressive Insurance Miami International Boat Show.

February - 18th

 

 

 

 

Pursuit Boats Introduces New DC 365

The stylish Dual Console series that has been perfected by Pursuit is expanding to include the all new DC 365. Pursuit Boats introduced their new DC 365 to marine media professionals, dealers and boat show attendees during the 2017 Ft. Lauderdale International Boat Show. The latest – and largest – addition to the award-winning line of dual consoles, the DC 365 offers more seating, innovation and features.

November - 20th

 

Pursuit Boats Announces New Business Development Manager

Pursuit Boats is pleased to announce that Les Ares has joined the Pursuit Boats sales team as Business Development Manager for South Florida, Latin America and the Caribbean.

July - 17th

 

Pursuit Boats Introduces New S 368

Pursuit Boats recently debuted their new S 368 in Fort Pierce, Florida to local marine media representatives. The new luxury center console, moored within a few minutes of the Pursuit manufacturing facility, is available for customer sea trials and editorial projects and will be featured in upcoming Pursuit rendezvous to the Florida Keys and Bahamas. The S 368 joins the Sport family that includes the popular and wellreceived S 408 and S 328 models consecutively introduced over the last two Miami International Boat Shows. Pursuit’s engineering teams have developed a winning formula and delivered three exciting new products in just 16 months.

June - 12th

 

Pursuit Boat’s Dealers Awarded for Customer Satisfaction by NMMA

Pursuit Boats is proud to announce that 19 of their dealers are recipients of the first ever Marine Industry Customer Satisfaction Index Award for excellence in customer satisfaction.

June - 8th

 

Pursuit Boats Begins Plant Expansion Project

Construction is underway for a new building at the Pursuit Boats facilities in Fort Pierce, Florida. The expansion will enable Pursuit to increase production up to 50% in order to meet the growing market demands for Pursuit’s luxury line of sport fishing and cruising boats. The increased pace of new product introductions, like the S 328, has generated retail enthusiasm to levels that require more manufacturing space.

May - 1st

 

Pursuit Boats Awarded for Customer Satisfaction by NMMA

Pursuit Boats is once again a recipient of the Marine Industry Customer Satisfaction Index Award for excellence in customer satisfaction. Winners were announced by The National Marine Manufacturers Association (NMMA) and acknowledged during the annual Industry Awards Breakfast at the 2017 Miami International Boat Show. This will be 15 years in a row that Pursuit has achieved this recognition.

March - 7th

 

Pursuit Boats Debuts New S 328 at 2017 Miami International Boat Show

Pursuit Boats debuted their new S 328 to marine media professionals, valued dealers and boat show attendees during the 2017 Miami International Boat Show. The S 328 is the sister boat of the popular and well-received S 408 that debuted at the Miami show in 2016, and will further broaden the Sport line of Pursuit models.

February - 16th

 

 

 

 

Pursuit Boats Debuts S 408 and DC 295

Pursuit Boats recently debuted their new S 408 and DC 295 to an exclusive group of marine media professionals during the 2016 Miami International Boat Show. The S 408 and DC 295 round out an exciting lineup of four new Pursuit products over as many months, including the well received OS 355 and C 238 both introduced in October 2015.

April - 6th

 

Pursuit Boats Expands Dealer Network with Legendary Marine

Pursuit Boats is excited to announce it has appointed Legendary Marine as its authorized dealer for the Florida panhandle. When it comes to all things boating, Legendary Marine is an exceptional, full-service marine provider. With national and regional awardwinning sales and service teams, Legendary is fully equipped to support the sales and service of all Pursuit Boats product. Established in 2001, they have created a world class dealership facility that offers a high level of professionalism and customer service.

March - 18th

 

 

 

 

Pursuit Debuts OS 355 During Annual Dealer Meeting

Pursuit Boats debuted their new 355 OFFSHORE and 238 CENTER CONSOLE to a select group of marine media today under crystal clear Florida skies. These are the first of four exciting products coming to market this year as Pursuit is on an aggressive design and engineering schedule to meet the growing demand for their product.

October - 15th

 

S2 Yachts Partners with Atlass Insurance

S2 Yachts, builders of premium Pursuit Boats and Tiara Yachts announced today a partnership with the leading yacht insurance broker, Atlass Insurance based in Fort Lauderdale, Florida. The S2 Yachts specifi c program is designed to offer all present and future Tiara Yachts and Pursuit Boats owners an industry leading compliment of benefi ts uniquely tailored to the product’s end use.

June - 8th

 

Pursuit Boats Announces Product and Distribution Manager

Pursuit Boats is pleased to announce that Mark Taiclet has joined the Pursuit Boats sales team as a Product and Distribution Manager. In this new role, Mark will be focused on growing and improving the quality of the Pursuit Boats distribution network as well as ensuring Pursuit Boats are competitive within the marketplace and outfi tted with current features and content.

June - 1st

 

Pursuit Boats Adds Alexander Marine of California To Dealer Network

Pursuit Boats has appointed Alexander Marine California as its exclusive authorized dealer for Southern California. The Alexander Marine Facility is located at 2505 West Coast Highway, Suite 202 in Newport Beach, CA 92663. Alexander Marine through its Ocean Alexander line of yachts has been established in Southern California for more than 35 years and has developed a strong professional sales staff within this important marketplace. Contact Alexander Marine California directly at alexandermarineusa.com or 949-515-7700.

March - 15th